Report types
The seven report types GrowthOS generates from your data: SEO Overview, Competitive Landscape, Information Architecture, Content Audit, Content Opportunity Map, Progress, and Custom.
GrowthOS turns your portfolio data into shareable reports. This page defines the seven types and what each one shows. For how reports work as a surface, read portfolio snapshots.
The seven report types
| Report | What it shows |
|---|---|
| SEO Overview | Domain performance: traffic, rankings, authority, performance by page type, and competitive position |
| Competitive Landscape | Competitor tiering, keyword overlap, traffic and growth trends, and category distribution |
| Information Architecture | URL taxonomy, page-type distribution, structural depth, hub analysis, and opportunities |
| Content Audit | Per-page Quality against traffic and Health, with pages flagged for attention |
| Content Opportunity Map | Opportunity clusters against current coverage, with traffic-capture projections and a phased plan |
| Progress | A date-range snapshot: sessions, impressions, rank movers, page shifts, and what was created |
| Custom | Your own off-platform research, rendered in the same format |
Every report shares by link without a login, and you can revoke it. New clients get a full audit on day one, and any snapshot is available on demand. To watch impact over time, the Progress report is the one to reach for. See track impact for how to use it.
All seven report types ship today. Deeper in-product AI-visibility tracking, which feeds a dedicated AEO report, is on the roadmap. We label what's live and what's coming so you always know which is which.
Common questions
Which report do I use for a stakeholder update? Progress. It answers "what changed in the last N days" across analytics, rankings, and Health.
What if the report I want doesn't exist yet? Use Custom. Paste your off-platform research and GrowthOS renders it in the same format as the rest.
How do reports relate to the rest of the platform? They read the live data on your Page Portfolio and turn it into narrative. Portfolio snapshots covers the full picture.
Where to go next
Last updated at June 3, 2026